Q: How does the Doubleday Bookstagram Program work?
Each of our titles has its own separate application form, so you can apply for the books you're interested in receiving. Use this website to find out deadline and quantity information for each title and to sign up for the KDPG Bookstagram Database to receive email notifications when we add new titles.
Please note that there are a limited number of review copies available for each title. If you missed the chance to request a book during the ARC period, make sure to check before the book goes on sale for an opportunity to apply for a finished copy!
Q: How do you decide who receives a copy?
We wish we could give everyone a copy, but in the event there are more Bookstagrammers who have applied for a title than there are copies allocated, we will select the Bookstagrams that are the best match for the campaign. To learn more about what we're looking for in a Bookstagram, check out our KDPG Bookstagram FAQ page.
Q: How is Doubleday promoting and prioritizing inclusion in your Bookstagrammer selection?
We believe in prioritizing inclusivity among our reviewers. We value all forms of Diversity and Inclusion: race, ethnicity, gender identity, religion, disability, sexuality, etc. In each title application form, influencers are invited to self-identify as someone from a marginalized community.
Please note: Once the application period ends, influencers will be selected within ten business days, and then any personal information collected is discarded. We do not store personal information, including that regarding race, gender, or sexual orientation, after influencers have been selected for each title.
Q: What does it mean to be a BIPOC reviewer?
BIPOC stands for Black, Indigenous, and People of Color. A BIPOC reviewer is a book influencer who is Black, Indigenous, or a Person of Color. Learn more about the BIPOC movement at TheBIPOCProject.org.
Q: What does it mean to be a reviewer in a marginalized group outside race or ethnicity?
In our Bookstagram program we are prioritizing inclusion of all voices and perspectives in the distribution of our review copies. This includes reviewers who are marginalized due to religion, gender, sexuality, and those who are disabled. If you identify as a reviewer in a marginalized group outside race and ethnicity, you can self-identify on the review copy application form. If you are unable to read digital review copies or have other restrictions due to health reasons, please contact us directly at KDPGmarketing@penguinrandomhouse.com.
Q: How is my information being used?
KDPG Bookstagram Database:
The information in the KDPG Bookstagram Database is shared among the Knopf, Pantheon, Doubleday, Vintage and Anchor social media and title marketing teams (learn more here). We use this information to notify Database members of the availability of review copies from the Knopf Doubleday Publishing Group. If you do not want to provide your information, you do not need to be in the Database to use this page to sign up for Doubleday titles. You can also contact Knopf, Pantheon, and Vintage and Anchor directly about the availability of their review copies.
Doubleday Bookstagram Program — Review Copy Application Forms:
The information in the ARC and Finished Copy application forms above for specific Doubleday titles will be shared by the Doubleday Social Media Manager and the Title Marketer for each title. Once the application period ends, Bookstagrammers will be selected within five business days, and then any personal information collected is discarded. We do not store personal information, including that regarding race, gender, or sexual orientation, after Bookstagrammers have been selected for each title.
Q: Why are there different quantities available for each title?
We select the quantities by estimating which titles we think will get the most requests. It is expensive to print and ship additional ARCs, and there is a cap on the number we're allowed to request for each title. Depending on the goals of the campaign, the marketing and publicity teams may need to use the ARCs for other outlets. The same is true for finished copies.
Q: When can I expect to receive my review copy?
After the deadline for the application has passed, we will notify applicants within the following week, depending on volume.
Due to the COVID-19 pandemic, we are experiencing delays. At this time, please allow at least two to three days for processing and an additional week for shipping once you have been selected. Please allow at least fourteen business days before contacting us.
Q: Why wasn't I selected to receive a review copy?
There are a limited number of Bookstagram review copies available for each title. If you did not receive a review copy, make sure to follow us on social media to learn about future promotional giveaway opportunities for you to enter for a chance to win a copy, or you can purchase the book at PenguinRandomHouse.com.
Q: I received an ARC, can I also receive a finished copy?
We don't have a hard policy on this, and it usually varies on a case by case basis. You can absolutely apply for a hardcover copy even if you already have an ARC or a galley. Make sure to share that you've received an ARC or a galley when you apply for the finished copy along with any corresponding links you're able to send us to reviews or features on your platform.
Q: When do new titles become available for request?
ARC review copy applications will be posted the season prior to publication. For example, if the book is on sale in the Spring, we will post it in the Fall. Finished copy applications will be posted in the same season, so if you missed an opportunity to receive an ARC or an ARC you're interested in isn't available, please check back later. You can also sign up for our KDPG Bookstagram Database to receive notifications via email when new titles go up.
Q: I LOVED the book you sent me and I want to do more to support it on my channel. What should I do?
Yay! We're so glad you enjoyed the book. Please reach out to us at firstname.lastname@example.org and we can talk to the Title Marketer about any additional promotions that might be available for this title. This includes, but is not limited to, giveaways and live events with our authors.
For more FAQs, check out our division and corporate FAQ pages:
KDPG Bookstagram FAQ page
What is an ARC?
How has COVID-19 impacted the printing and shipping of ARCs?
How are you prioritizing diversity and inclusion when distributing review copies?
When can I expect to recieve my review copy?
I'm getting a book! Now what?
I'm an International Bookstagrammer, can I still request a review copy?
When do new titles become available for request?
I LOVED the book you sent me and I want to do more to support it on my channel. What should I do?
PRH Influencer FAQ page
How does Penguin Random House work with influencers?
Am I able to work with more than one Penguin Random House imprint?
Do you work with influencers only in the book space ("Bookstagrammers") or are you open to working in other interest areas?
Can I work with Penguin Random House US if I reside outside the United States?
Can you provide a list of the influencers Penguin Random House currently works with?
Could you provide a list of the Penguin Random House imprints that currently work with influencers, and how to get in touch with them?